There’s a lot of news out there that many would be defined as ‘good news’, but we have a policy here at Good Good Good that helps us decipher what we share. We call it ‘feel good’ vs. ‘real good’.

‘Feel good’ news is the story that maybe makes you feel warm inside, but doesn’t really dig beneath the surface. It’s often made up of cute animal videos, inventive restaurant openings, or human interest stories that are sensationalized. Ultimately, it's just the absence of bad news.

‘Real good’ news is the story that feels like a blend of grit, advocacy, and messy hope. It’s made up of things like random acts of kindness, creative attempts to bring awareness, advocacy for social justice, small businesses that better their communities, positive global trends, planet care, and articles meant to inspire and convict, not pacify. Ultimately, it's the positive response to bad news.

We focus on the real good. Always.